Fox may not be able to get teens excited about horror comedy but Sony sure can as “Zombieland” debuted with an impressive $25 million and the number one spot.The studio makes a killing off these types of relatively low budget genre titles (“Obsessed”, “Lakeview Terrace”) and you have to hand it to the marketing department for turning yet another one into a winner. I mean, this is the studio that can get a film like “21” a $24 million opening weekend and that’s pretty amazing.
Sony holds the runner-up spot as well with the animated hit “Cloudy With a Chance of Meatballs.” Another slim drop, this time 33%, gave the film a $16.7 million weekend and $82.4 million in the books already. In a few weeks it’ll become only the fifth film released in September this decade to cross $100 million joining illustrious company like “Sweet Home Alabama” and “Remember the Titans.”
“Meatballs” was served a healthy dose of competition by Disney’s 3D double feature of the first two “Toy Story” films. $12.5 million is pretty exceptional for films that are widely available on DVD and were never meant to be seen in 3D in the first place, so Disney can laugh all the way to the John Ratzenberg-voiced piggy bank.
Warner Bros. and Ricky Gervais exceeded mild expectations with “The Invention of Lying” by grossing $7.4 million and stealing fourth place. That’s an improvement over the $5 million of “Ghost Town” and makes Greg Kinnear look like the box office poison in this equation. Gervais is crafting a pretty strange big screen career for himself and this result will help get his next milquetoast idea past the pitch stage.

(EDITOR’S NOTE: My fault on the belated nature of Chad’s column. Back on track next week.)
Boy, the “Where the Wild Things Are” items are coming fast and furious this morning. I didn’t plan it this way, I swear.