Well, it was maybe the most anticipated PG-rated film amongst the young adult set since “Star Wars Episode I: The Phantom Menace” and “Where the Wild Things Are” landed with a bang this weekend. The Spike Jonze adaptation grossed $32.5 million to top the box office and justify all the bickering and problems during production between director and studio.
Warner Bros. is having quite a year with unique directors tackling projects and possibly turning in a different movie than the studio was expecting (“Observe and Report” and “The Informant!” also come to mind), but it’s hard to imagine the film doing this well without a name like Jonze behind it. Kids made up only half of the audience and the broad appeal amongst all age groups should help with staying power over the next few weeks, even though reaction seems to be slightly mixed to positive.
“Law Abiding Citizen” took the runner-up spot in a bit of a surprise. The action/thriller grossed a strong $21.3 million, which would have been enough to top the chart on this same weekend last year. That’s a new high mark for Overture Films and another feather in Gerard Butler’s 2009 cap after “The Ugly Truth.” He may not be headed to an Oscar anytime soon but he has to be commended for turning the freak box office performance of “300” into bona fide movie stardom.
“Paranormal Activity” continues to gross paranormal numbers with another $20.2 million this weekend from 760 theaters. It’s not quite at the pace that “The Blair Witch Project” was at when it expanded but with a 2,000+ theater roll-out planned for next weekend and Halloween fast approaching, this no budget exercise should be knocking on the door of $100 million when all is said and done. Flabbergasting.
The number one movie at the box office this weekend was Universal’s